Cello Memory Care
Cost data not yet available
Assisted Living, Memory Care
3321 Oak St · Florence, OR 97439 · Lic. #50R280 (OR) · 48 certified beds
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In Florence, Oregon, New Friends Memory and Residential Care of Florence is listed as an assisted living community. The OR licensing record reads "Active" for this listing. Its reported capacity is 48 beds. Our copy of the inspection record holds 170 citations, the newest dated 5 January 2026. Every fact above comes from the public records listed in the sources section on this page. The newest source file we hold for this listing is dated September 2026.
State licensing agency · Source data September 2026
Staffing rating
Not publishedQuality-measure rating
Not publishedInspections on record
170
Cited deficiencies
170
Staffing rating
Not publishedQuality-measure rating
Not publishedInspections on record
170
Cited deficiencies
170
Records from March 2010 to January 2026.
January 5, 2026 · Abuse: Neglect
Citation 00449401-AP-401329Oregon Department of Human Services recorded a abuse: neglect on 2026-01-05 under report 00449401-AP-401329 for Failed to properly plan care. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
December 9, 2025 · Licensing Violation
Citation CALMS - 00095917Oregon Department of Human Services recorded a licensing violation on 2025-12-09 under report CALMS - 00095917 for Failed to use an ABST. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
November 9, 2025 · Abuse: Neglect
Citation 00439014-AP-390821Oregon Department of Human Services recorded a abuse: neglect on 2025-11-09 under report 00439014-AP-390821 for Failed to provide safe environment. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
November 7, 2025 · Abuse: Neglect
Citation 00437753-AP-389597Oregon Department of Human Services recorded a abuse: neglect on 2025-11-07 under report 00437753-AP-389597 for Failed to provide a safe medication administration system. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
November 5, 2025 · Abuse: Neglect
Citation 00437443-AP-389282Oregon Department of Human Services recorded a abuse: neglect on 2025-11-05 under report 00437443-AP-389282 for Failed to provide safe environment. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
October 15, 2025 · Abuse: Neglect
Citation 00438551-AP-390358Oregon Department of Human Services recorded a abuse: neglect on 2025-10-15 under report 00438551-AP-390358 for Failed to provide safe environment. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
September 12, 2025 · Licensing Violation
Citation CALMS - 00096643Oregon Department of Human Services recorded a licensing violation on 2025-09-12 under report CALMS - 00096643 for Failed to use an ABST. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
August 18, 2025 · VISIT-DEFICIENCY
Citation VISIT-KIT006201Oregon Department of Human Services conducted a kitchen on 2025-08-18. Deficiencies cited on this visit: 2. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
March 9, 2025 · Licensing Violation
Citation CALMS - 00086254Oregon Department of Human Services recorded a licensing violation on 2025-03-09 under report CALMS - 00086254 for Failed to staff as indicated by ABST. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
February 20, 2025 · Licensing Violation
Citation CALMS - 00086183Oregon Department of Human Services recorded a licensing violation on 2025-02-20 under report CALMS - 00086183 for Failed to staff as indicated by ABST. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
January 25, 2024 · VISIT-DEFICIENCY
Citation VISIT-JU8OOregon Department of Human Services conducted a state licensure on 2024-01-25. Deficiencies cited on this visit: 2. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
January 23, 2023 · VISIT-DEFICIENCY
Citation VISIT-OMEJOregon Department of Human Services conducted a validation on 2023-01-23. Deficiencies cited on this visit: 9. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
October 13, 2022 · VISIT-DEFICIENCY
Citation VISIT-01BLOregon Department of Human Services conducted a complaint investig. on 2022-10-13. Deficiencies cited on this visit: 3. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
September 23, 2022 · Licensing Violation
Citation OR0003798103Oregon Department of Human Services recorded a licensing violation on 2022-09-23 under report OR0003798103 for Failed to provide service. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
July 23, 2022 · Abuse: Neglect
Citation 00212007-AP-171517Oregon Department of Human Services recorded a abuse: neglect on 2022-07-23 under report 00212007-AP-171517 for Failed to properly plan care. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
July 18, 2022 · Abuse: Neglect
Citation 00217832-AP-176856Oregon Department of Human Services recorded a abuse: neglect on 2022-07-18 under report 00217832-AP-176856 for Failed to provide a safe medication administration system. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
December 5, 2021 · Abuse: Neglect
Citation 00168232-AP-133408Oregon Department of Human Services recorded a abuse: neglect on 2021-12-05 under report 00168232-AP-133408 for Failed to provide a safe medication administration system. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
November 24, 2021 · Licensing Violation
Citation OR0003321701Oregon Department of Human Services recorded a licensing violation on 2021-11-24 under report OR0003321701 for Failed to administer medication as ordered. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
July 21, 2021 · Abuse: Neglect
Citation 00151070-AP-119556Oregon Department of Human Services recorded a abuse: neglect on 2021-07-21 under report 00151070-AP-119556 for Failed to provide a safe medication administration system. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
July 1, 2021 · Abuse: Neglect
Citation 00148519-AP-117454Oregon Department of Human Services recorded a abuse: neglect on 2021-07-01 under report 00148519-AP-117454 for Failed to provide safe environment. Source: ODHS Licensed Long-Term Care Settings Search (as of 2026-07-24).
No fines or enforcement actions from the state licensing agency are in our data for this provider yet.
Staffing hours are published for nursing homes and for no other kind of provider. Federal law requires Medicare- and Medicaid-certified nursing homes to file payroll-based nurse hours with CMS every quarter, and no agency collects the same return from assisted living communities.
Ownership information not yet on file.
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Each line is a difference between two readings of a government file. It says what the source reported, not what the provider did.
Jul 24, 2026First appeared in our data
This listing first appeared in the government file we read. That is usually when it entered the file, not the day it opened.
Reported by Oregon ODHS
Ratings, inspections, and penalties are public records, reproduced in plain English without edits to their substance. View source records · What these measures mean.
Genworth CareScout Cost of Care Survey · 2025
This provider doesn't publish a specific price to us. Below is the typical OR range for the care type(s) it offers. Use it as context, not a quote.
Assisted Living
Median · OR$6,875/moMemory Care
Median · OR$8,594/moOther licensed providers in Florence, with their own public records.
Cost data not yet available
Cost data not yet available
Cost data not yet available
A comparison puts both public records in one view and marks any measure the two are not held to alike, so a blank never reads as a bad score.
Deciding between options? Complete Guide to Assisted Living (2026)
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