Draft for attorney review. Not a compliance certification.
Advertising Disclosure
This page expands How we make money for affiliate modules, sponsored placements, and paid introductions.
What stays free
Cost figures, licensed listings, ratings, and inspection records stay visible without payment. Paying never improves a rating and never hides a violation.
Connection / lead fees
When you choose communities and ask us to connect you, those providers (or their authorized partners) may pay us for the introduction. You choose who may contact you. Consent names those communities before you submit. We do not sell your number into a call blitz.
Sponsored labeling
Enhanced profiles and placement slots that a provider pays for are labeled Sponsored (or an equally clear equivalent). Editorial cost pages and methodology pages are not for sale.
Affiliate and referral links
Some pages carry links to companies that pay us if you buy from them or fill out their form. Here is the whole arrangement, without the hedging.
- You see the disclosure before the link. Every block with a paid link in it carries a disclosure line, in the same box, above the links. You cannot dismiss it and we cannot hide it behind a toggle.
- We do not rank them. Partner options are listed alphabetically. No badges, no stars, no “top pick.” If you see language that sounds like a recommendation next to a paid link, that is a bug and we want to hear about it.
- The price you pay is the same either way. These are standard affiliate programs. They pay us out of their own marketing budget. Nobody charges you more for arriving from this site.
- It never touches the data. No cost figure, provider listing, rating, or inspection record on this site changes because a company pays us. Paid links live in clearly marked boxes and nowhere else.
- We only place them where they fit. Medical alert links appear on in-home care and home safety pages. Estate planning links appear on Medicaid and paying-for-care pages. They do not appear on our grief, guilt, or caregiver burnout writing, and they never appear on a provider's profile.
Companies we currently have an affiliate arrangement with: Vivtone.
Material connections
If we have a material connection with a provider or advertiser that could affect how content is presented, we disclose it. Spot a missing label? Email [email protected].
Draft date: July 24, 2026. Status: attorney review required.